In the past two days there’s been much fuss in the logo design world about two professional sports teams: the NFL’s Detroit Lions and the NBA’s Chicago Bulls.
While the laughingstock of the NFL has had a minor logo renovation, yesterday the Chicago Tribune pointed out something about the Bulls logo that had skirted unnoticed by sports fans: upside down, the Chicago Bull is in fact a robot reading the Bible on a park bench.
Don’t believe me? Take a look. I would even argue that the robot is a very sad distant cousin of Bender:
Photo credit: The Chicago Tribune
But that isn’t all I learned from the Tribune about well-known logos. I mentioned a few weeks ago about the arrow within the FedEx logo, but did y’all know about the 31 within the Baskin Robbins logo? I certainly didn’t. The 31 of course refers to Baskin Robbins’ 31 flavors of ice cream.
So how did the Detroit Lions change their logo? Now the team’s lion has sharper, scarier teeth and is accompanied by a flashier, more modern font:
Photo credit: Sports Pros(e) blog on Chicago Sun-Times
Roar! Quite menacing, don’t ya think? The “new Lions logo ought to solve everything,” a Chicago Sun-Times blog post facetiously said. That’d be quite a feat for the design world, as the abysmal Lions tallied an 0-16 record last season.
As one of my favorite people on Twitter pointed out yesterday, “The Lions new logo probably won’t solve their problems on offense. But it might sell some more merchandise!”
Only time will tell if the rebranding effort will rescue the team from a repeat of last year’s misfortunes.
Filed under logos, sports
So the poor, poor deprived Boston fans got themselves another championship. Celtics beat the Lakers in game 6 of the NBA Finals. Yawn. Since I am neither a celebrity nor a Lakers fan, I found myself somehow pulling for Boston in a league in which I’m incredibly indifferent.
I did however learn today that LSU’s “Big Baby” Glen Davis is on the Celtics today. Who knew? I told my roommate this today and it’s so true… when a college player goes into the NBA, for me he pretty much fades into obscurity. Kinda strange considering that very same event signals his entering the consciousness of most of the rest of the population.
At least there is one statistic the non-bandwagon and non-New England part of the population can find solace in: 18-1. I will be laughing about that one for quite a while. Here’s a picture reminder for good measure.
That picture is a beaut!
So other than a very brief stint in elementary school, I’ve never really watched much NHL. I remember one Christmas when I was younger I got a Pittsburgh Penguins jacket and was pretty psyched, but growing up in the Richmond area, there just weren’t rinks around for hockey, let alone ice skating. We eventually did get a rink, in late high school, but by that point I had already picked up just about every other sport and had been playing for years. Other than the semester I briefly considered taking it for a PE credit (and instead opted for skiing), the sport rarely entered my radar.
Anyway, my brother just graduated from college in Pittsburgh and I got to spend a few weeks on the East Coast during this past month, and during much of it I had some quality time to hang out with him. Well apparently in his last year he’s become quite a fan of the hometown Penguins. It was fun talking to him about it, and his sudden enthusiasm certainly piqued my interest. We caught a few moments of an early playoff game at a bar right before his graduation dinner (in Pittsburgh) and I caught several more of the Stanley Cup games this week.
Anyway, like any good kid who has over 30 (40? 50?) relatives in the Pittsburgh area, I have (re-)decided my team was the Penguins. I caught several of the games this past week including an unbelievably exciting triple-overtime Stanley Cup game 5. The last 3 minutes of game 6 weren’t a slouch either. After an electrifying win in game 5, the Pens fell in the waning tenths-of-a-second in game 6, to the Detroit Red Wings. It was a hard fought series, and hopefully NBC‘s decision to air several of the final games will result in the sport gaining more fans. I know this is one of them. I look forward to the return of Crosby, Malkin, and the boys, and their taking of the Cup next year (bandwagon much?).
Pittsburgh’s game winning goal for 4-3 victory in triple overtime of Stanley Cup game 5.
Other headlines: Celtics vs Lakers in the NBA Finals. I can’t bear to listen to any further ESPN analyses rehashing past Celts/Lakers matchups from the Magic Johnson-Larry Bird era. I can almost guarantee that in the coming years the current (2008) Finals will be of no comparison to the nostalgia of the old contests.
Picture Source: NY Daily News