Yesterday I walked into class with a cup of hot tea from 7-11 where my friend Tiffany greeted me, “You didn’t vote!”
Bewildered, and confused, I had no idea what she was talking about. It was true, my Virginia absentee ballot was in fact sitting on my nightstand, but how did she know?
She sensed my follow-up question. “The cup. You didn’t vote in the 7-11 election.”
What is she talking about?, I thought.
She quickly explained the election, but to be completely honest with you I didn’t get it. All I knew was there was some sort of voting action having to do with the cups.
Well, to the luck of my local 7-11, I awoke with a nagging sore throat for the third day in a row, which meant I sipped hot tea all day long. And since it’s slightly lame and strange to carry around a Thermos around campus all day (not that I have one) and 7-11 is one block from the building housing all my classes, I made visit number two to the store in as many days.
Walking in the store I knew I had to do two things: secure a voting cup and make it back to class with I Love Lemon tea in hand in six minutes.
Thankfully I was a little less oblivious this time and was able to complete both tasks without a hitch.
At the “hot beverage bar” there’s a seemingly endless parade of coffees (who knew? And Tiffany swears by the pumpkin spice flavor, by the way), but greeting the section is a bright red and blue promotional sign explaining how it works. Pretty simple if you aren’t as spacey as me.
Pick red cup that says “McCain” on it to vote McCain. Pick blue cup that says “Obama” on it to vote Obama. Fill with hot beverage of your choice. Bring to counter. Purchase beverage. When beverage’s bar code is scanned it adds your McCain or Obama vote to the tally, which can be followed at 7-election.com.
I commend your ability to solve that enigmatic riddle.
Not only are 7-11 hot beverages way cheaper than their Starbucks counterparts, but for the time being they are also infinitely more exciting. Not to mention, the packaging is really eye-catching and fun.
So get out there, save $2 on your next cup of coffee and get excited about the election!
Also, if you think the promotion is stupid, maybe you should read this info, which I found on the 7-11 site’s “Fun Facts” section:
- In the 2000 7-Election, [the] George W. Bush cup outsold Al Gore’s cup by just 1 percentage point.
- The 2004 7-Election results tracked exactly with published national election results: 51% for George W. Bush and 49% for John Kerry (within a few percentage points of actual poll results in many states!).
While I can’t with certainty say that there is any truth to these facts (if a fact is “fun,” must it also be fabricated?) it is at least interesting. With all the negative political ads going back and forth, I find the informal red vs. blue competition to be a lot more light-hearted.
So get off your lazy butts and drink and vote!