So today I was internet-ing and I stumbled upon (though not by using StumbleUpon) a list of advertising agencies that allegedly compose an unspoken Ivy League. I’ve thought about the concept a few times and was curious if anyone had ever ventured to publish a list, and somewhat serendipitously found this today.
According to the daily (ad) biz, these are today’s Ivy League advertising institutions (as of May 2008):
And of course Honorable Mentions… aka “Bubble Teams”:
While I don’t pretend to know any more than the next ad enthusiast, I’d be surprised to see CP+B, Goodby, and W+K not on the list. TBWA is a far from shocking inclusion as well. I was happy of course to see Virginia is for Lovers‘ (of old) (The) Martin Agency on the honorable mention short list though.
In an industry so volatile, you can never be certain how long any agency can maintain Ivy League status. This list (though a blogger’s opinion) could well be obsolete in a matter of months. Either way, it was enjoyable to see a blogger venture to rank the advertising world’s titans for the rest of us to contemplate.